It’s hot out there in South Florida! Take your mind off of the heat with these cool technology and marketing happenings. When you’re researching a product to purchase or a service you need, you obviously want to make sure you’re receiving the best one. Perhaps unsurprisingly, Google reports that mobile searches using the word “best” […]
The marketing landscape remains as perennially hot as these South Florida temperatures. Let’s explore some of the recent highlights making the news. Google is once again keeping everyone on their toes after introducing another search engine algorithm update it has dubbed the Medic Update. As its name alludes to, it appears the bulk of the […]
There’s always a lot of stuff happening in the marketing world. For example, new marketing technology arrives or big companies add new features to their platforms. Here’s a quick rundown on some of the more interesting marketing news. LinkedIn has redesigned its Campaign Manager from the ground up. The Campaign Manager is used for running […]
Lately, lots of social media news has hit the internet. Here’s some of the biggest takeaways in social media news: Twitter is changing things up by adding ads to the top of the Explore tab on their website. These are called Promoted Trend Spotlight ads, and advertisers can buy spots for these ads as part […]
Marketing and advertising are difficult arts to master. People make lots of mistakes as they learn to navigate the marketing world. However, looking at mistakes and pitfalls will teach you what to avoid. Here are some of the worst marketing ideas that you can learn from. In 2014, Singaporean government officials put out an anti-gambling […]
Still recovering from the mid-week Fourth of July holiday? This week’s happenings may help you pass the time while you ease into the weekend. For those of you that follow Google’s technology developments, you may have been among the numerous people the company wowed with its Google Duplex, the AI assistant capable of holding conversations. […]
We’ve got plenty of interesting tidbits of news to report during this last week of June. Let’s see what’s going on. Perhaps the biggest news of the day is Google’s decision to rebrand its advertising software, doing away with its longtime name of Google AdWords its had for more than fifteen years. Beginning on the […]
Internet marketing is always flowing and changing. Businesses grow, advertising tools change, and trends begin. We’ve got the highlights from the biggest changes right here. Facebook is taking a step towards advertising abuse. Facebook announced a new policy that allows users to complain about bad businesses they’ve bought from. If enough people complain about a […]
This week’s updates are chock full of interesting happenings in the world of Google. Let’s take a look at what the tech giant is up to as we say hello to the official arrival of the summer. As more and more people take their online privacy seriously, Google is responding by providing its users improved […]
The internet has gone crazy over IHOP’s temporary name change to IHOB (International House of Burgers). The name change is just a temporary marketing gimmick to promote their new line of burgers. However, it reflects the fact that marketing gimmicks are becoming more and more common. Here are a couple of other well known stunts: Starbucks Unicorn Frappuccino. The […]
